It seems now the mayor himself even admitted it; the little white lies are coming back to get him. It is clear to us as citizens that the mayor has been untruthfully dragging his way through this issue, and apparently one of his new excuses is that people are coming after him with "lynch mob mentality".
Along with this claim, Kwame complains of the death threats that have arisen throughout this scandal not only towards him, but his family as well. This presents a clear use of pathos. Instead of focusing on his wrongdoing, Kwame uses the appeal to emotion to ensure the citizens' feelings of remorse towards him and his family for "all they have been through". Because we should be the ones feeling bad, right? I don't think so.
Coinciding with his use of pathos, the rhetorical strategy of compare and contrast is also used in Kwame's speech. The mayor indirectly asks the citizens to look at the situation he is in as if it were from their perspectives. "I have to say this because it's very personal to me. I don't believe that a Nielsen rating is worth the life of my children or your children." Going along with his use of pathos, Kwame compares his feelings due to the threats that he has received to the feelings that would be present in any citizen that were in his position. He compares his children to the children of the citizens of Detroit. This evokes an uneasy feeling in those with the thought of this problem surrounding their own children and families. True, it would be a horrible thing to face if this occurred in your family, but I would prefer the mayor simply admitting to what he has done, and stop poising the issues he is dealing with as an effect of his own actions onto the people of Detroit.
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